We build the production AI that moves your P&L_
Formulaic partners with law firms, accounting practices, and advisory businesses to deploy AI across growth, operations, and internal workflows. We're operators, not advisors — we ship systems, not decks.
Clio 
LEAP 
Smokeball 
Proclaim 
Osprey 
iManage 
NetDocuments 
InfoTrack 
PracticePanther 
DocuSign 
Xero 
Sage 
QuickBooks 
FreeAgent 
Dext 
Karbon 
TaxDome 
Fathom 
TaxCalc 
BrightPay 
Pipedrive 
Attio 
Dynamics 365 
Salesforce 
HubSpot 
Stripe 
GoCardless Clio LEAP Smokeball Proclaim Osprey iManage NetDocuments InfoTrack PracticePanther DocuSign Xero Sage QuickBooks FreeAgent Dext Karbon TaxDome Fathom TaxCalc BrightPay Pipedrive Attio Dynamics 365 Salesforce HubSpot Stripe GoCardless 
Claude 
OpenAI 
Gemini 
Mistral 
n8n 
Make 
Zapier 
Slack 
Microsoft Teams 
Google Ads 
Meta 
SEMrush 
Supabase 
Cloudflare 
AWS 
Vercel 
Hetzner 
GitHub 
Docker 
TypeScript 
Python 
React 
Astro 
Tailwind CSS 
PostgreSQL 
Redis 
Notion 
Linear 
Figma 
Google 
Let's Encrypt Claude OpenAI Gemini Mistral n8n Make Zapier Slack Microsoft Teams Google Ads Meta SEMrush Supabase Cloudflare AWS Vercel Hetzner GitHub Docker TypeScript Python React Astro Tailwind CSS PostgreSQL Redis Notion Linear Figma Google Let's Encrypt 62% of UK legal professionals use AI. 29% of firms have deployed it_
The tools exist. The pilots ran. The business case was approved.
And then nothing happened. The prototype sat in staging. The team went back to doing it manually. The consultancy delivered a deck and moved on.
This is the gap Formulaic fills. We don't advise on AI — we build production systems and embed alongside your team until they're running without us. The difference between a pilot and a P&L impact is someone who ships.
Audit. Build. Embed_
Audit
We interview your team, map your workflows, and find the 5% of opportunities worth building. You get a 15-25 page readiness report with prioritised systems, ROI modelling, and a build recommendation.
The audit fee is deducted from your first build or partnership engagement.
Build
Fixed-fee, fixed-scope. We build the system, deploy it into your infrastructure, and hand over the source code. Milestone-based payments so you never pay ahead of delivery.
Embed
The ongoing partnership. We embed as your AI implementation team — building 3-8 systems per quarter, with dedicated support and regular strategic reviews. The systems compound. So does the ROI.
Systems in production_
Eliminated 70% of unqualified calls and saved £78k/yr in solicitor time.
A UK employment law practice was losing 10 hours a week to phone triage — 70% of callers had no viable claim. We built a 6-step calculator that scores claims, routes high-value leads to lawyers automatically, classifies inbound email by AI, and handles after-hours enquiries with an AI phone agent. Solicitors now only speak to qualified claimants.
10 production systems across growth, ops, and intelligence.
A global storage marketplace with 100+ locations needed AI across the entire business — not one system, but ten. We built a CRM that sends and sequences outreach from Claude, a location intelligence platform scoring 100 UK cities for expansion, a competitor price tracker scraping 50k datapoints/month, a review management dashboard, a Google Business Profile autoposter, and a link-building pipeline. All in production. All still running.
1,000× cost reduction on ad creatives. 858 compliant images in two weeks.
A UK financial claims firm was paying £50–150 per ad image from an agency, producing 5–10 per week. We built an AI creative pipeline: Claude writes copy and prompts, Nano Banana generates images, Gemini scores quality, fal.ai produces video, and a two-stage approval workflow catches compliance errors before launch — not after. Cost per image dropped from £50 to £0.05. The first production run delivered 858 compliant creatives across 97 categories.
Professional services firms that want AI in production, not in a deck_
Client intake automation. Document drafting and review. Bundle preparation. Compliance checking. Matter management. We build for conveyancing, family, commercial litigation, employment, corporate, and private client practices.
Tax return automation. Audit evidence gathering. Client reporting. Bookkeeping reconciliation. Regulatory filing. We build for audit, tax advisory, forensic, and management accounting teams.
Due diligence automation. Client reporting. Research and analysis. Proposal generation. We build for management consulting, strategy advisory, and risk and compliance practices.
Operators, not advisors_
Formulaic is led by Andy Lackie, who has spent 12+ years building growth systems for businesses — not advising on them.
He's shipped 30 production AI systems across 6 clients in the last 18 months. An employment law calculator that saves £78k/yr in solicitor time. A location intelligence platform scoring 100 cities for a global marketplace. An AI creative pipeline that produces compliant ad images at 1,000x lower cost than an agency.
Before Formulaic, he scaled Hydropool UK from £600k to £2.5M as a fractional growth lead and ran growth at a global storage marketplace across 100+ locations. Formulaic is what happens when an operator with P&L accountability gets access to production AI tooling.
Start with a conversation_
Book a 30-minute call to talk through where AI could move the needle in your firm. No pitch. No deck. Just a direct conversation about what's worth building.